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Biography

George Eid

Strategy (Founder, Partner)

George is Lebanese blood-wise, but his parents hail from Jordan. He was born in Detroit but grew up in Chicago with a year in Kentucky somewhere in between. He spent some good years in Peoria before he moved to Brooklyn some 15 odd years ago. Seven years back he moved to Paris where he now lives with his wife and child.

A graduate of Bradley University with degrees in art and theatre, George began his career writing and directing for the stage. A transition into filmmaking spawned the 1999 creation of Wildfist Motion Pictures, where he produced feature-length films such as the award-winning ‘Area K – A Political Fishing Documentary’ set in the Gaza Strip.

George started working on the web in the early 90’s and has a unique idea or two in regards to the Internet. In 2003, after years of working as a Creative Director for interactive agencies such as Agency.com, George founded AREA 17. In 2008, he started an incubator within the company, launching web and mobile products such as Slash.fr and Krrb.com.

Today George splits his time between our Brooklyn and Paris offices, though he calls France home.