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Biography

Ken Beasley

Operations (NYC)

A Texas boy from the Rio Grande Valley, Ken studied Business & Commercial Music Management at the University of Texas & A.C.C, before pulling up roots and moving to New York City. He would spend the following years specializing in Marketing & Promotions for Arts organizations across the city, most notably Lower Manhattan Cultural Council (LMCC) and Abrons Arts Center. In that time and since, he has managed branding initiatives and ad campaigns, designed reams of ephemera, served as contributor & columnist for several arts & culture websites, produced/edited video pieces, and played a lot of soccer.

Ken is also well immersed in the New York music scene, and in addition to playing with his own two bands, has recorded and performed with many other musicians throughout the city, the Greater US, and Europe. He has also conceived of and orchestrated several acclaimed concert events, not the least of which being “In the Pocket”, a 4-day international music series on historic Governors Island, with 10,000 in attendance.

In his role at AREA 17, Ken oversees systems and logistics for the New York office, maintaining clear communications between New York, Paris and Argentina, and supporting efficient workflow and project tracking. He also occasionally provides content for the AREA 17 website and the Krrb.com blog, and when he’s in a generous mood, he allows his coworkers to fly his toy helicopter around the office.