Off the charts

New York City — January 2013

The all new Billboard brings the past, present and future of music to eyes and ears around the world.

For over 70 years, Billboard Magazine has charted the the latest artists, songs, albums, and musical trends of the moment. Music fans now have something new to celebrate with the bold new design for the magazine’s website.

When Billboard approached AREA 17 to evolve its digital brand, it was an exciting challenge to rethink the delivery of its vast archive of charts and exclusive content for a consumer audience. The new site, designed by AREA 17 and developed by Billboard, integrates news, photos and video directly into the charts—transforming the listing into a one-stop destination for discovering the best in music. With the chart at the center of the experience, the new site offers playable charts, fan ratings, enhanced media galleries and a whole new artist hub. As a companion to the consumer site, AREA 17 also redesigned

The launch of and coincided with the rebranding and redesign of the print magazine by Pentagram, as well as a new iPad app produced by Billboard’s in-house team—all poised and ready to bring what many call “the Bible of the music business” to the next generation of music lovers.